Full Job Description
Job Advertisement: Digital Content Strategist
Location: Clayton, North Carolina
Company: Amazon
Are you ready to unleash your creativity and analytical skills at one of the world’s largest and most innovative companies? Amazon is looking for a forward-thinking Digital Content Strategist to join our dynamic team in Clayton, North Carolina. Here at Amazon, we pride ourselves on our commitment to innovation, customer obsession, and creating unparalleled experiences for our customers.
About Us
Amazon is a global leader in e-commerce and cloud computing, known for our cutting-edge technology and customer-centric approach. Our mission is to be Earth’s most customer-centric company where customers can find and discover anything they might want to buy online. We offer a diverse range of products and services and are continually expanding our reach. Our Clayton location offers a vibrant and collaborative environment where creativity thrives.
Position Overview
As a Digital Content Strategist, you will be a key player in shaping the digital presence of our brand. You will leverage data analytics to drive decision-making, work collaboratively with cross-functional teams, and create engaging, high-impact content that aligns with our marketing strategies and business objectives. Your role will be critical in enhancing customer engagement, increasing brand awareness, and driving conversions.
Key Responsibilities
- Develop and implement a comprehensive digital content strategy that aligns with Amazon’s brand voice and objectives.
- Create and manage a content calendar that incorporates current trends, seasonal events, and promotional campaigns.
- Write, edit, and optimize high-quality content across multiple platforms, including websites, blogs, social media, and email newsletters.
- Utilize SEO best practices to improve content visibility and accessibility in search engines.
- Conduct in-depth audience research to understand customer needs, preferences, and behaviors, allowing for personalized and targeted content.
- Monitor, analyze, and report on content performance metrics, providing insights and recommendations for continuous improvement.
- Collaborate with designers, UX/UI specialists, and digital marketing teams to ensure a cohesive and engaging customer experience.
- Stay updated with the latest trends in digital marketing, content marketing, and technology to implement innovative strategies.
Qualifications
- Bachelor's degree in Marketing, Communications, Journalism, or a related field.
- 3+ years of experience in digital content strategy, content marketing, or related fields.
- Strong portfolio showcasing a variety of content types including articles, blogs, social media content, and marketing copy.
- In-depth knowledge of SEO, SEM, Google Analytics, and content management systems.
- Exceptional writing, editing, and proofreading skills with a keen eye for detail.
- Ability to work collaboratively in a fast-paced environment and manage multiple projects simultaneously.
- Strong analytical skills with the ability to interpret data and make data-driven decisions.
- Creative problem-solving skills and a passion for digital storytelling.
Why Join Amazon?
At Amazon, we believe that our employees are our greatest asset. We offer a competitive salary, comprehensive benefits, and a supportive workplace culture that encourages growth and innovation. Joining our team will provide you with opportunities to:
- Work in a diverse and inclusive environment that values your contributions.
- Develop professionally through ongoing training and mentorship programs.
- Be part of impactful projects that make a difference in people's lives.
- Enjoy a beautiful office environment in the heart of Clayton, surrounded by a friendly and motivated team.
Application Process
If you’re ready to take your career to the next level and become a vital part of Amazon’s mission in Clayton, we want to hear from you! Submit your resume, a cover letter, and a portfolio of relevant work showcasing your achievements as a Digital Content Strategist to our recruitment team.
Equal Opportunity Employer
Amazon is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. We welcome applications from individuals of all backgrounds and experiences.
Join us in redefining digital content strategy at Amazon! Apply today and start your journey towards a rewarding career.